Privacy Policy

1. Who We Are

South Shore Pools & Luxury Outdoors ("Company," "we," "our," or "us") is a licensed pool builder serving the Tampa Bay Area, Florida. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit southshorepoolsfl.com or submit a contact or quote request.

2. Information We Collect

We may collect the following types of information:

• Personal Identifiers: Name, email address, phone number, and any information you voluntarily submit through our contact or quote forms.
• Communication Records: Messages and inquiries you send to us.
• Usage Data: IP address, browser type, pages visited, time on site, and referring URLs collected automatically via cookies and analytics tools.
• Device Information: Device type, operating system, and browser settings.

3. How We Use Your Information

We use collected information to:

• Respond to your inquiries and provide requested services
• Send project quotes, follow-up communications, and service updates
• Send SMS text messages if you have opted in (see Section 4)
• Improve our website and marketing effectiveness
• Comply with legal obligations

4. SMS / Text Message Communications

By checking the SMS opt-in checkbox on our contact form, you expressly consent to receive text messages from South Shore Pools & Luxury Outdoors at the phone number you provided. These messages may include:

• Responses to your project inquiry
• Appointment confirmations and reminders
• Project updates and follow-ups
• Promotional offers related to our services (occasional)

Message frequency: Message frequency varies. You may receive up to 4–6 messages per month depending on your inquiry and project status.

Message & data rates may apply. Standard message and data rates from your mobile carrier may apply.

Opt-out: You can opt out at any time by replying STOP to any text message. After opting out, you will receive one final confirmation message and no further texts will be sent.

Help: Reply HELP for assistance or contact us at info@southshorepools.com or (813) 995-3750.

No mobile opt-in data or consent will be shared with third parties or affiliates for marketing purposes.

5. Cookies & Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to analyze site traffic and improve user experience. We use:

• Google Analytics: To understand how visitors interact with our site (anonymized data)
• Google Tag Manager: To manage marketing and tracking scripts
• Session cookies: To remember preferences during your visit

You can control cookie behavior through your browser settings or by using a browser extension that blocks tracking.

6. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share information only in the following limited circumstances:

• Service Providers: CRM and communication tools (e.g., GoHighLevel) used to manage your inquiry and send follow-up messages. These providers are contractually prohibited from using your data for any other purpose.
• Legal Compliance: When required by law or to protect the rights and safety of our company or others.

SMS opt-in information and consent are never shared with third parties for their own marketing purposes.

7. Data Security

We implement industry-standard security measures to protect your personal information, including encrypted data transmission (HTTPS), secure data storage, and access controls. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Your Rights

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your personal data (subject to legal obligations)
• Opt out of SMS communications at any time by replying STOP
• Opt out of email communications by using the unsubscribe link in any email

To exercise any of these rights, contact us at info@southshorepools.com.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a minor, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised "Last updated" date. Continued use of our website after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, contact us at: